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  • Women Disrupting Tech | Events

    Women Disrupting Tech | Events

    The event season is in full swing, so allow me to highlight some inclusive events that are worth visiting.

    BTW, if you are a man and afraid that you’ll be the only one in the room, fear not. I will be there to support you.

    Diverse Leaders in Tech Events

    If you like being in the know about what is happening in the DEI space, Diverse Leaders in Tech is the place to be.

    Every last Thursday of the month, they have monthly in-person meetups for tech people, HR leaders and supporters of diversity to exchange insights, tackle challenges, and take action. It’s a vibrant, safe space where diversity is celebrated.

    You can find their events on the website. Joining your first event is free

    Understanding Women’s Health – 3 December 2025

    During this final 3mbrace Health event of 2025, you’re invited to better understand the importance of women’s health and the powerful role it plays in our personal, professional, and societal well-being. Men are expressly invited to join. And yes, I will be there too. More info and tickets can be found here.

    Equals Events

    Equals is on a mission to shape a society where women and men stand on equal footing. At their home base in Amsterdam, they regularly organize events, but you can organize yours there too (like the 3mbrace Health events). You can find the events on Luma.

    That’s What She Said

    Looking for an event to start your new year off right? Well, Impowr and Boom Chicago have got your back. They’re starting on 14 January with an event where networking meets comedy. You can get your early-bird ticket (a €10 discount until 30 November) on the Boom Chicago website.

  • Behind the Mic of Women Disrupting Tech: Lessons Worth Sharing

    Behind the Mic of Women Disrupting Tech: Lessons Worth Sharing

    When you’re starting something new, not knowing what’s ahead can be a blessing. This applies to starting a company and also to starting a podcast.

    When I launched Women Disrupting Tech, I tried not to overthink it. I had a message I cared about, a mic, and just enough tech to hit record.

    If I had known how many things could go wrong behind the scenes, I might have been too intimidated to even start. But I didn’t know. And that saved me.

    Now, more than 100 episodes later, I’ve seen a full range of podcasting surprises. Some technical, some human, and some just part of the journey.

    Let me take you behind the scenes.

    My tech stack

    My podcast setup is pretty straightforward. I use a Blue Yeti mic and Sony noise-cancelling headphones. I record all episodes remotely, using a platform called Riverside.fm. The main reason I chose Riverside as a platform is that it records each person locally.

    That means even if someone’s internet connection is shaky, their audio is still crisp, and once they’re back online, the platform picks up where it left off. It’s a smart bit of resilience built into the process. Riverside also has AI features that generate transcripts and show notes, which can be helpful, and their support team has actually impressed me more than once. Plus, the guests find it easy to use.

    But, having a solid setup does not mean that things can’t go wrong.

    The Lost Episode

    I once lost an entire episode because the audio of my guest wasn’t uploaded to the cloud, so there was no way to recover the recording. The problem: I didn’t think the pop-up mattered because everything seemed fine.

    Luckily, my guest Nancy Shenouda was gracious enough to try again. We recorded the whole conversation from scratch. It turned out great, but I still think about that lost episode. It was a lesson in humility and preparation.

    Working Around Workarounds

    Especially in the early days, Riverside would be blocked by IT departments. So, I developed a workaround where people would use their personal devices to log on.

    But then there was the episode with Sujata Dasgupta. Her company’s IT security blocked everything from outside their firewall. Including Riverside. Including on the personal devices of employees.

    Ultimately, we recorded the episode on her Microsoft Teams account and uploaded that to Riverside so the episode would look and sound like the others. It took extra time and patience, but it worked. And we got her story out into the world.

    Recording The Blue Screen of Death

    When you’re using Microsoft Windows, you’re probably familiar with the blue screen of death. It’s a blue screen with the message that a critical error has occurred. Essentially, your computer has crashed.

    This happened right at the end of recording episode 99. Just like that, everything stopped. Fortunately, Laurie Lancee was able to restart her laptop.

    And because the recording was still in progress, we were able to pick up where we left off. That’s when you realise how valuable a calm guest and a resilient platform can be.

    The episode that never happened

    Not every story has a happy ending. One episode never happened. At least not yet. We’ve tried twice. Twice at their office, once with backup gear. Both times, the tech failed. And so did the backups.

    After the second try, we paused. There’s a point when you stop pushing and let things rest. That said, we’re giving it another go in June. And you know what they say: third time’s a charm.

    The biggest lesson: keep showing up!

    Looking back, I’ve learned that podcasting — like most creative work — is equal parts preparation and persistence. You can have the best gear, the smartest tools, and still hit unexpected obstacles.

    But if you keep showing up, and keep asking the questions that matter, you’ll get where you need to go.

    I didn’t know all this when I started. And that’s probably why I started at all.


    What is your experience with trying something new?

    Would you like to know everything ahead of time, or just take things as they come? ✨ Share your thoughts in the comments below! We can’t wait to hear from you! ✨


    Join the Women Disrupting Tech Community on Substack

    Reaching gender equality in tech starts with access. Not just to capital, but to the right people, ideas, and spaces. That’s why I’m building The Women Disrupting Tech Community on Substack.

    Join us if you want to help more women be heard, funded, and celebrated in tech. You’ll receive:
    Early access to new podcast episodes, plus a weekly email with the moments that moved me and what they taught me.
    Exclusive research on what it really takes to build a more inclusive tech ecosystem.
    ✨ Invites to special events we sponsor or co-host, where conversations turn into collaborations.

    This community is for people who believe in action. And know that together, our voices go further.

  • How the Netherlands Enterprise Agency Funds Inclusive Innovation with Bibi van Gijzel and Merel Zimmerman | Show notes for episode 102 of Women Disrupting Tech

    How the Netherlands Enterprise Agency Funds Inclusive Innovation with Bibi van Gijzel and Merel Zimmerman | Show notes for episode 102 of Women Disrupting Tech

    How can public funding drive inclusive innovation?

    In this episode of Women Disrupting Tech, I speak with Bibi van Gijzel and Merel Zimmerman from the Netherlands Enterprise Agency (RVO).

    Merel and Bibi share how RVO builds diversity into its funding criteria, from who manages the money to who receives it.

    You’ll hear why visibility matters, how non-technical experts can drive innovation, and what founders need to know about the Innovation Credit and Seed Capital schemes.

    Key Takeaways from episode 102

    Here’s what you’ll take away from listening to episode 102:
    💡 What every founder should know about Innovation Credit and Seed Capital
    📊 How diversity is built into the funding criteria at team, fund, and portfolio levels
    👀 Why being visible matters, and how non-technical women are changing the system from within.

    Plus, you’ll hear how ambition, impact, and being a role model can absolutely live inside government work.

    When you’re ready to listen and learn how RVO funds inclusive innovation, find episode 102 of Women Disrupting Tech on Spotify, Apple, or YouTube.

    Or hit the play button below👇.

    How RVO Funds Inclusive Innovation with Merel Zimmerman & Bibi van Gijzel | Ep. 102 Women Disrupting Tech

    1. Key Takeaways from episode 102
    2. Inclusive Events for Women Disrupting Tech
      1. Diverse Leaders in Tech Events
      2. The Culture Code
      3. Female Venture’s Founders Table: Empowering Women in Business
    3. Join the Women Disrupting Tech Community on Substack
    4. The Magic in This Episode🪄
    5. Amplify the Voices of Women Disrupting Tech
    6. Three Practical Funding Takeaways
      1. RVO is more than a funder. They’re a partner.
      2. Diversity is built into funding decisions
      3. Visibility leads to access
    7. About Merel Zimmerman
    8. About Bibi van Gijzel
    9. About the Netherlands Enterprise Agency (RVO)
    10. Share what’s on your mind!
    11. Coming up next on Women Disrupting Tech

    Inclusive Events for Women Disrupting Tech

    Below are some events worth visiting in the coming months. You’ll find a full overview of all events, including links to buy tickets, on the events page.

    Diverse Leaders in Tech Events

    Date: 28 May 2025
    Location: B. Amsterdam
    Start: 17:00 – 19:30
    More info and tickets: on the website

    The Culture Code

    Date: 3 June 2025
    Location: Club ACE, Amsterdam
    Time: 12:00 – 19:00 hours
    Tickets: On the Culture Code Website

    Female Venture’s Founders Table: Empowering Women in Business

    Date: 4 June 2025
    Location: voco® The Hague
    Start 15:00 – Finish: 18:30
    Tickets: buy your tickets.

    Join the Women Disrupting Tech Community on Substack

    Changing the funding landscape starts with access. Not just to capital, but to the right people, ideas, and spaces. That’s why I’m building The Women Disrupting Tech Community on Substack.

    Join us if you want to help more women be heard, funded, and celebrated in tech. You’ll receive:
    Early access to new podcast episodes, plus a weekly email with the moments that moved me and what they taught me.
    Exclusive research on what it really takes to build a more inclusive tech ecosystem.
    ✨ Invites to special events we sponsor or co-host, where conversations turn into collaborations.

    This community is for people who believe in action. And know that together, our voices go further.

    The Magic in This Episode🪄

    If you think government funding is slow or impersonal, think again.

    In this episode of Women Disrupting Tech, I sat down with two women who are working to change that from the inside out.

    Merel Zimmerman and Bibi van Gijzel are advisors at RVO, the Netherlands Enterprise Agency. They support startups in their earliest, riskiest stages, either by helping investors get funding (Merel) or by making credits available for highly innovative products. But they do more than review spreadsheets and forecasts. They look for potential. Also, the kind that often gets overlooked.

    For Merel, supporting female founders is not just about fairness. It’s about pattern recognition. She put it simply:

    “We need more women in investment roles. Because we see that female leadership tends to invest more in female founders.”

    That’s not bias. That’s breaking the cycle.

    And RVO is taking steps to do exactly that by building diversity into the criteria for its Seed Capital and Innovation Credit schemes. From who manages the fund to who gets funded, inclusion is now a factor in decision-making.

    Bibi, who advises on Innovation Credit, added another perspective. She’s not a techie. Her background is in law and finance. But she sees that as a strength, not a gap.

    “I want to be a role model for other women in tech. Even if I’m not technical. Especially because I’m not technical.”

    If that isn’t real magic, I don’t know what is.

    Want to learn how Merel and Bibi help fund inclusive innovation? Listen to Episode 102 on Spotify.

    Oh, and don’t forget to share what you think should be the top priority for the government to make the funding landscape more inclusive in the poll below. Or leave a comment.

    Amplify the Voices of Women Disrupting Tech

    Want to make inclusion in tech the new normal by 2032? Here’s how you can help:

    Amplify the voices of Women Disrupting Tech by following the podcast on your favorite platform. Every follow brings these stories to more people.

    Give the show a rating or review on Spotify or Apple. It only takes a moment, but it tells others this podcast is worth listening to. And helps the voices of my guests carry further.

    Rating: 1 out of 5.

    Share the stories that move you.
    Send this episode to a friend, a colleague, or someone who needs to hear it. Every share helps the Women Disrupting Tech build a more inclusive tech future and supports women in getting the stage they deserve.

    Use the buttons below to spread the word. Your voice helps amplify theirs.

    Three Practical Funding Takeaways

    Early-stage funding can make or break a startup.

    But if you’re a founder who doesn’t fit the usual mold, it’s easy to think: this isn’t for me.

    In this episode of Women Disrupting Tech, I speak with Merel Zimmerman and Bibi van Gijzel from RVO. They offer government-backed funding schemes, and they’re working to make them more inclusive.

    Here are three takeaways every founder and investor should know:

    RVO is more than a funder. They’re a partner.

    Their Innovation Credit and Seed schemes come with guidance, feedback, and real people you can talk to. Merel and Bibi aren’t gatekeepers. They’re advisors who want to help great ideas succeed, especially from founders who often get overlooked.

    Diversity is built into funding decisions

    RVO doesn’t treat diversity as a side note. It’s part of the scoring criteria.

    They look at gender balance in teams, fund managers, and portfolio strategies. A strong diversity approach improves your ranking in the selection process.

    Visibility leads to access

    Female founders often miss out simply because they don’t know who to talk to. Merel and Bibi are changing that by being visible, approachable, and open to direct contact. You’ll find their details below.

    And if you’re a founder working on something bold, this might be your sign to reach out.

    🎧 Listen to Episode 102: How to Use Cultural Intelligence as a Leadership Superpower with Gwen Kolader on Apple Podcasts.

    Or click the image below to listen on YouTube. And don’t forget to share what your favorite moment from the episode was in the comments.

    Pictures of Merel Zimmerman (large) and Bibi van Gijzel (small) with Merel's quote on episode 102 of Women Disrupting Tech on how RVO is funding inclusive innovation

    About Merel Zimmerman

    Merel Zimmerman serves as an Advisor for Seed Capital at the Netherlands Enterprise Agency (RVO). In this role, she is instrumental in shaping funding strategies that support early-stage startups. Merel emphasizes the importance of diversity in investment decisions, advocating for increased female representation in leadership and funding roles. She believes that diverse leadership not only promotes fairness but also enhances the quality and potential of innovations in the tech sector. You can connect with Merel on LinkedIn or by email.

    About Bibi van Gijzel

    Bibi van Gijzel is an Investment Manager at RVO, focusing on the Innovation Credit program. With a background in law and finance, she brings a unique perspective to tech funding, highlighting the value of non-technical expertise in driving innovation. Bibi is committed to supporting high-risk, high-impact projects, particularly in sectors like medtech and deeptech. Her work includes facilitating investments that aim to improve healthcare outcomes, such as supporting startups like Scinvivo and Spatium Medical in developing groundbreaking medical technologies.

    You can connect with Bibi on LinkedIn and by email.

    About the Netherlands Enterprise Agency (RVO)

    The Netherlands Enterprise Agency (RVO) is a government organization under the Dutch Ministry of Economic Affairs. RVO assists entrepreneurs, NGOs, knowledge institutions, and policymakers in investing, developing, and expanding their activities both domestically and internationally. The agency provides financial support, personal advice, and networking opportunities to promote sustainable, innovative, and international business practices. RVO’s initiatives include funding programs like Seed Capital and Innovation Credit, which are designed to support early-stage startups and foster inclusive economic growth.

    For a Dutch blog on what to take into account when applying for an innovation credit, please visit RVOs website. And RVO is also sharing content and knowledge on LinkedIn.

    Share what’s on your mind!

    What should be the top priority for government institutions to build a more inclusive startup ecosystem?
    1️⃣ Fund diverse founding teams.
    2️⃣ Diversify investment decision-makers.
    3️⃣ Make schemes more accessible.
    4️⃣ Reward inclusive fund strategies.

    Let me know what you think in the comments.

    And if you would like to suggest a guest or a theme for the podcast, please let me know via email or send a DM on LinkedIn

    Coming up next on Women Disrupting Tech

    Next week, we’ll hear from Flouria co-founder Anna Christie how she and her co-founder are revolutionizing women’s health. And I’m pretty sure this clip should contain enough inspiration to listen:

    Anna Christie on episode 103 on the future of Women’s Health that she’s building with Flouria.

    Until then, let’s celebrate the companies bold enough to lead the way. And don’t forget to Keep Being Awesome!

  • Why Men Should Embrace Gender Equality, and How They Can

    Why Men Should Embrace Gender Equality, and How They Can

    I’ve been asked this more than once: Why do you, a white CIS man, care about gender equality? And honestly, I’ve asked it of myself too.

    After all, I’ve never been held back because of my gender. I’ve always had access to networks and mentors who looked like me. In most professional settings, I’ve been given the benefit of the doubt. Statistically speaking, I’ve been the default. So why care?

    Because once you begin to notice how unequal the system actually is, it becomes hard to ignore. I didn’t arrive here because of guilt or because someone told me I should care.

    I got here by listening. By paying attention to the stories women in tech and business have shared with me on 100+ episodes of the podcast Women Disrupting Tech. And by looking more closely at how many barriers still exist, even when they’re not immediately visible.

    A System Centuries in the Making

    The system we live in today wasn’t built in the last few decades. Its roots go back thousands of years. As far back as Ancient Greece, political and economic structures were designed by men, for men.

    Over time, those systems evolved, but the core assumptions remained largely the same. Leadership, influence, and ownership have historically been concentrated in male hands. That legacy still shapes our laws, institutions, and even ideas about what success looks like.

    To be clear, my goal isn’t about blaming men today for decisions made generations ago. I think that would be putting the horse behind the cart. It’s about acknowledging that we’ve inherited a framework that wasn’t designed with gender equality in mind.

    And because we’ve all grown up inside that system, its flaws can be easy to miss unless you’ve been on the receiving end of them.

    Picture how white cis men can support women in achieving gender equality.
    AI-generated image

    Listening Changes What You See

    Over the past two-and-a-half years, I’ve had 100+ conversations with women working in tech and entrepreneurship. Most of the women were guests on my podcast. Others were colleagues, partners, or friends. A common thread in those stories is how often women are overlooked, underestimated, or held to a different standard.

    I’ve heard about fundraising meetings where women were asked about their family plans instead of their business model. I’ve seen how being the only woman in the room can lead to being assigned support roles rather than strategic ones.

    After 100+ episodes, I can safely say that these are not isolated incidents. It’s about patterns. The same experiences repeat themselves in different settings, different countries, and different sectors.

    These aren’t isolated incidents. The data confirms what the stories on my podcast reveal. Women are underrepresented in leadership. They receive a fraction of VC funding. And investments in research related to female health are a meagre 3 percent of the total research budgets.

    Women leave the tech industry at higher rates, often because of hostile or biased work cultures. That’s not just anecdotal, it’s structural.

    AI-generated image for the blog about why men should embrace gender equality
    AI-generated image

    Rebuilding Together

    Recognizing the historical depth of inequality should lead us to action, not paralysis. We’re not bound by the system we’ve inherited. But changing it requires more than just policy updates or awareness campaigns. It requires collaboration. Women have long been doing the work of pushing for change. Now it’s time for more men to step up and share the responsibility.

    This doesn’t mean stepping aside. It means stepping forward differently in partnership.

    When we rebuild more inclusive systems, we’re not just doing it for the benefit of women. We’re doing it for everyone.

    Research shows that diverse and inclusive teams are more innovative and productive. Equitable companies are more resilient and profitable. Societies that reflect all voices tend to be more stable and just.

    So, this isn’t a zero-sum game. It’s a collective upgrade.

    Do you agree? Share your thoughts in the comments!

    Allyship Is a Practice, And It’s Not Difficult

    A lot of men, myself included, were never taught how to be allies. It’s not part of upbringing, company onboarding or most leadership training.

    But during my conversations for Women Disrupting Tech, I learned that allyship isn’t complicated. It means being aware of who is missing from the room. It means listening and paying attention to how credit is given and who gets interrupted. It means stepping back when needed and speaking up when it counts. Sometimes, it’s just about making sure someone’s ideas are acknowledged instead of overlooked.

    You don’t need to do all of that every meeting or in every situation. And you don’t need to have all the answers to be useful.

    But you do need to notice what’s happening around you and be willing to act. And that includes pushing for changes in hiring, leadership development, funding decisions, and workplace culture, not just saying the right thing in public.

    The Personal Becomes Universal: Small Actions, Lasting Impact

    In my personal life, I try to apply the same mindset. That means sharing the load at home, being mindful of how I show up in conversations, and staying open to feedback. It means noticing how often certain behaviours go unchallenged and choosing to speak up when something feels off.

    Fairness isn’t just a principle I talk about in my work. It’s something I aim to live, even in the quiet moments no one sees.

    Professionally, it drives me to host a podcast highlighting women shaping technology’s future. Not because they need my platform, but because more people deserve to hear their transformative visions and insights.

    Cover image for blogpost about why a white men should care about gender equality.

    The Journey Forward: Why This Matters for All of Us Equally

    This isn’t about blaming men. It’s about recognising that the systems many of us take for granted were built for a world that no longer exists. For centuries, power structures were designed to serve a narrow definition of leadership, success and belonging.

    But we have the opportunity now to rebuild those structures in a way that works better for everyone. Not by replacing one dominant group with another, but by making equity the design principle for our society, not the exception.

    And that work isn’t just for women to lead. If we want lasting change, it has to be a shared effort. One where men and women work side by side to create something more balanced, more human, and more sustainable.

    Progress Needs Partners, Not Bystanders

    The truth is, the system won’t fix itself. And progress won’t come from the sidelines. We need more people, especially those who’ve benefited from the current design, to step into the work of change.

    Not as heroes. Not as saviours. But as partners. Because the future we’re building won’t belong to some of us. It will belong to all of us.

    So, I believe the question isn’t why I should care about gender equality. It’s why anyone wouldn’t.

    Do you agree? Let me know in the comments.


    Join the Women Disrupting Tech Community on Substack

    Reaching gender equality in tech starts with access. Not just to capital, but to the right people, ideas, and spaces. That’s why I’m building The Women Disrupting Tech Community on Substack.

    Join us if you want to help more women be heard, funded, and celebrated in tech. You’ll receive:
    Early access to new podcast episodes, plus a weekly email with the moments that moved me and what they taught me.
    Exclusive research on what it really takes to build a more inclusive tech ecosystem.
    ✨ Invites to special events we sponsor or co-host, where conversations turn into collaborations.

    This community is for people who believe in action. And know that together, our voices go further.

  • How to Use Cultural Intelligence as a Leadership Superpower with Gwen Kolader | Show notes for episode 101 of Women Disrupting Tech

    How to Use Cultural Intelligence as a Leadership Superpower with Gwen Kolader | Show notes for episode 101 of Women Disrupting Tech

    What does it really take to lead across cultures, build inclusive teams, and challenge bias in everyday decisions?

    In episode 101, Gwen Kolader shares lessons from her life and career at the intersection of global business, personal growth, and cultural transformation.

    Spoiler: This episode isn’t about theory. It’s about what actually works.

    Key Takeaways from episode 101

    Here’s what you’ll take away from listening to episode 101:
    🌍 Why cultural intelligence is key for leading global teams
    📈 How inclusion (when done right) naturally attracts diversity
    🧠 What it takes to challenge bias and create trust across cultures

    Gwen also shares surprising leadership lessons she learned from the Maasai in Kenya.

    When you’re ready to listen and learn how to use cultural intelligence as a leadership superpower, hit play or find episode 101 of Women Disrupting Tech on Spotify, Apple, or YouTube.

    Or hit the play button below👇.

    How to Use Cultural Intelligence as a Leadership Superpower with Gwen Kolader | Episode 101 Women Disrupting Tech

    1. Key Takeaways from episode 101
    2. Inclusive Events for Women Disrupting Tech
      1. DEI Unpacked | Neurodiversity: Real Talk for Inclusive Workplaces.
      2. Diverse Leaders in Tech Events
      3. The Culture Code
      4. Female Venture’s Founders Table: Empowering Women in Business
    3. Join the Women Disrupting Tech Community on Substack
    4. Three Magical Leadership Revelations
    5. Amplify the Voices of Women Disrupting Tech
    6. Three Practical Takeaways
      1. Inclusion attracts diversity, not the other way around.
      2. Challenge your own bias by slowing down.
      3. Put inclusion into your KPIs.
    7. About Gwen Kolader
    8. Share what’s on your mind!
    9. Coming up next on Women Disrupting Tech

    Inclusive Events for Women Disrupting Tech

    Below are some events worth visiting in the coming months. You’ll find a full overview of all events, including links to buy tickets, on the events page.

    DEI Unpacked | Neurodiversity: Real Talk for Inclusive Workplaces.

    Date: 21 May 2025
    Location: Online (Zoom)
    Start: 16:00 – 17:00
    More info and free tickets: on LinkedIn (you do not need to be a member to join)

    Diverse Leaders in Tech Events

    Date: 28 May 2025
    Location: B. Amsterdam
    Start: 17:00 – 19:30
    More info and tickets: on the website

    The Culture Code

    Date: 3 June 2025
    Location: Club ACE, Amsterdam
    Time: 12:00 – 19:00 hours
    Tickets: On the Culture Code Website

    Female Venture’s Founders Table: Empowering Women in Business

    Date: 4 June 2025
    Location: voco® The Hague
    Start 15:00 – Finish: 18:30
    Tickets: buy your tickets.

    Join the Women Disrupting Tech Community on Substack

    Changing the funding landscape starts with access. Not just to capital, but to the right people, ideas, and spaces. That’s why I’m building The Women Disrupting Tech Community on Substack.

    Join us if you want to help more women be heard, funded, and celebrated in tech. You’ll receive:
    Early access to new podcast episodes, plus a weekly email with the moments that moved me and what they taught me.
    Exclusive research on what it really takes to build a more inclusive tech ecosystem.
    ✨ Invites to special events we sponsor or co-host, where conversations turn into collaborations.

    This community is for people who believe in action. And know that together, our voices go further.

    Three Magical Leadership Revelations

    At the start of our conversation, Gwen and I speak about the leadership trail she followed in Kenya. This journey gave her 3 magical examples of how cultural intelligence changes perspectives.

    1. Sleeping under the stars with the Maasai

    No phone. No watch. Just trust. Gwen describes what it was like to spend a week off the grid, guided by the Maasai. In a world of non-stop pings and pressure, her story is a powerful reminder: stillness isn’t a luxury; it’s essential in leadership.

    2. Catching herself in a stereotype

    At the start of her journey in Kenya, Gwen admits she thought the Maasai welcome ceremony felt “too touristic.” A week later, the same ritual gave her goosebumps because she had a different perspective. It’s a moment of honest reflection that shows how quickly our assumptions can fall away when we allow ourselves to truly see others.

    3. The cold, the silence, and a campfire full of stories

    Gwen paints a vivid picture of nights in the bush: hyenas in the distance, cold air, and shared stories by the fire. It’s not just poetic; it’s a metaphor for leadership itself. Sometimes, the most important work happens in quiet, communal moments.

    Ready for more magic? Check out Episode 101: Cultural Intelligence as a Leadership Superpower on Spotify.

    Oh, and don’t forget to share what you believe to be the most important part of cultural intelligence in leadership in the poll below.

    Amplify the Voices of Women Disrupting Tech

    Want to make inclusion in tech the new normal by 2032? Here’s how you can help:

    Amplify the voices of Women Disrupting Tech by following the podcast on your favorite platform. Every follow brings these stories to more people.

    Give the show a rating or review on Spotify or Apple. It only takes a moment, but it tells others this podcast is worth listening to. And helps the voices of my guests carry further.

    Rating: 1 out of 5.

    Share the stories that move you.
    Send an episode to a friend, a colleague, or someone who needs to hear it. Every share helps the Women Disrupting Tech build a more inclusive tech future and get the stage they deserve.

    Use the buttons below to spread the word. Your voice helps amplify theirs.

    Three Practical Takeaways

    What does it really take to lead across cultures, build inclusive teams, and challenge bias in everyday decisions?

    Throughout our conversation, Gwen shares lessons from her life and career at the intersection of global business, personal growth, and cultural transformation. Here are three takeaways that stuck with me, and that you can apply today:

    Inclusion attracts diversity, not the other way around.

    It’s not enough to hire for diversity. People need to feel safe, seen, and valued before they’ll stay or thrive. Gwen encourages leaders to design for inclusion from the start. That means adjusting how we lead, listen, and create space for others to contribute.

    Challenge your own bias by slowing down.

    Our brains make fast assumptions. Gwen reminds us that cultural intelligence starts with pressing pause. Ask yourself: What belief am I acting on? Where might that come from? When leaders reflect instead of react, trust grows across teams, cultures, and contexts.

    Put inclusion into your KPIs.

    Many organizations track diversity stats. Fewer measure inclusion. Gwen shares simple practices, like setting goals to connect with someone different from you each quarter. Inclusion isn’t just a feeling. It’s a habit. And it’s measurable.

    Ready for more?

    🎧 Listen to Episode 101: How to Use Cultural Intelligence as a Leadership Superpower with Gwen Kolader on Apple Podcasts.

    Or click the image below to listen on YouTube. And don’t forget to share what your favorite moment from the episode was in the comments.

    Picture of Gwen Kolader with a quote from episode 101 of Women Disrupting Tech, titled 'How to Use Cultural Intelligence as a Leadership Superpower', which features an interview with her.

    About Gwen Kolader

    Gwen Kolader is an experienced People & Culture strategist, currently working as VP Global DE&I. Her mission is to help organizations become the brand, employer, supplier, and partner of choice through cultural intelligence, human-centric leadership and inclusive cultures.

    With a career in telecom, tech, and international businesses, she brings deep expertise in navigating growth, complexity, and transformation with empathy and clarity.

    Recognized as a Top Inclusive Leader by MT/Sprout, Techleap and awarded by the Indian Economic Times, Gwen is also a speaker, moderator, consultant and mentor who actively contributes to platforms like Diverse Leaders in Tech and Roots Inspire.

    Gwen believes inclusive cultures don’t just improve engagement; they drive innovation and business success. You can connect with Gwen on LinkedIn to follow her work.

    Share what’s on your mind!

    What do you believe to be the most important part of cultural intelligence in leadership?
    a) Challenging personal bias
    b) Inclusive leadership
    c) Cultural awareness

    Let me know what you think in the comments.

    And if you would like to suggest a guest or a theme for the podcast, please let me know via email or send a DM on LinkedIn

    Coming up next on Women Disrupting Tech

    We’re not slowing down. Next week, we’ll learn from Merel Zimmerman and Bibi van Gijsel how government loans and grants can help startups in direct and indirect ways.

    And, as this clip will show you, working for the government does not equal a lack of ambition:

    RVO’s Bibi van Gijzel on becoming a role model for women in tech as a non-techie.

    Until then, let’s celebrate the companies bold enough to lead the way. And don’t forget to Keep Being Awesome!

  • Three Ways We Can All Be an Ally in Tech

    Three Ways We Can All Be an Ally in Tech

    We don’t talk enough about allyship in tech.

    It’s often seen as optional, or something that only leaders need to think about. But inclusion won’t happen unless more of us decide to take responsibility, especially those of us with influence, access, or privilege.

    Being an ally doesn’t mean having all the answers. It means staying open. Listening. And choosing to act in ways that make space for others to contribute, grow, and be seen.

    Here are three simple ways to start showing up, drawn from what I’ve learned recording 100 episodes of Women Disrupting Tech.

    They’re simple ways to get started, even if you’re not sure where to begin.


    1. Share the Mic

    In meetings, panels, and group discussions, some voices still get talked over or ignored. If you notice that happening, step in. Echo someone’s idea that was overlooked. Give credit by name.

    Or pass the mic by saying, “Let’s hear what [Name] thinks. She raised a good point earlier.”

    This isn’t about being a savior. It’s about recognizing who’s not being heard, and using your voice to create space for theirs.

    2. Ask before you act

    A lot of well-meaning allyship falls flat because it’s based on assumptions. Don’t guess what someone needs, ask. You might think they want public praise, but maybe they’d rather have your support in a one-on-one with their manager.

    Allyship starts with curiosity. Asking, “What would be most helpful right now?” shows respect and builds trust.

    3. Call in, not out

    Bias happens. Whether in jokes, in hiring decisions, in how meetings are run, they’re a fact of life. When it does, you have a choice: you can ignore it, call it out in frustration, or call it in with care.

    Calling someone in sounds like, “Can I offer another take on that?” or “Have you thought about how that might land for someone else?” It’s not about being soft. It’s about inviting reflection without shutting the door on change.

    You don’t need to be perfect to be an ally. You just need to be consistent.

    Every act of allyship, especially the quiet ones, builds the culture we say we want. And in a field that shapes the future, culture matters.

    Want to make tech more inclusive by 2032? It starts with what you do tomorrow, not just what you believe today.


    TDLR: Let’s all be allies

    Allyship in tech isn’t about having all the answers. It’s about showing up. Here are three ways you can start today:

    1. Share the mic – Use your voice to amplify others, especially in meetings.
    2. Ask before you act – Support starts with listening, not assuming.
    3. Call in, not out – Invite reflection instead of shutting people down.

    These small acts build the culture tech needs: inclusive, accountable, and human.


    Join the Women Disrupting Tech Community

    Interested in hearing more about Women Disrupting Tech? Join the Women Disrupting Tech Community on Substack for more about the podcast.

    Join to receive updates, including:
    🚀 Early access to new episodes, including a weekly email with moments that inspired me and key takeaways.
    🚀 Exclusive Research about what it takes to get a more inclusive tech ecosystem.
    🚀 Access to exclusive events that we sponsor or co-organize.

  • How To Become DEI Champions with Sacha Martina and Danielle Jiskoot | Show notes for episode 100 of Women Disrupting Tech

    How To Become DEI Champions with Sacha Martina and Danielle Jiskoot | Show notes for episode 100 of Women Disrupting Tech

    What if there were a Champions League for DEI?

    In episode 100, I speak with Sacha Martina and Danielle Jiskoot, co-founders of House of Inclusion, about the key strategies to building an inclusive workplace and how to become a DEI champion without falling into the trap of following a checklist.

    The result? A bold, honest conversation that’s full of both practical insights and emotional depth.

    Key Takeaways from episode 100

    Here’s what you’ll discover by listening:
    Inclusion needs a structure, not slogans.
    Don’t wait for perfect. Be transparent.
    You’re probably doing more than you think, now you need to say it.

    This episode is a must-listen for anyone looking to compete in the DEI Champions League.

    To listen, hit play or find episode 100 of Women Disrupting Tech on Spotify, Apple, or YouTube. Or hit the play button below👇.

    How To Become DEI Champions with Sacha Martina and Danielle Jiskoot | Episode 100 Women Disrupting Tech

    1. Key Takeaways from episode 100
    2. Events for Women Disrupting Tech
      1. FemTech Unite!
      2. The Angel Initiative Pitch Event
      3. Diverse Leaders in Tech Events
      4. The Culture Code
      5. Female Venture’s Founders Table: Empowering Women in Business
    3. Join the Women Disrupting Tech Community
    4. The Magic In Episode 100 🪄
      1. 🧠 When personal experience became their professional mission
      2. 🌈 When people come out. During their sessions
      3. 🤝 Everyone can be an ally, and should be
    5. Zero-Cost Ways to Support Women Disrupting Tech
    6. Three Practical Takeaways
      1. 🗺️ DEI needs a roadmap, not random actions
      2. 📢 Communicate what you’re already doing
      3. 😇 Don’t wait for perfection. Just start and be honest
    7. About Sacha Martina
    8. About Danielle Jiskoot
    9. About House of Inclusion
    10. Share what’s on your mind!
    11. Next week on Women Disrupting Tech

    Events for Women Disrupting Tech

    Below are some events worth visiting in the coming months. You’ll find a full overview of all events, including links to buy tickets, on the events page.

    FemTech Unite!

    Date: 14 May 2025
    Location: Equals, Amsterdam
    Time: 15:30 – 19:00
    Tickets: On Luma

    The Angel Initiative Pitch Event

    Date: 15 May 2025
    Location: VU StartHub
    Time: 14:30 – 17:00
    More info and tickets: on the website

    Diverse Leaders in Tech Events

    Date: 28 May 2025
    Location: B. Amsterdam
    Start: 17:00 – 19:30
    More info and tickets: on the website

    The Culture Code

    Date: 3 June 2025
    Location: Club ACE, Amsterdam
    Time: 12:00 – 19:00 hours
    Tickets: On the Culture Code Website

    Female Venture’s Founders Table: Empowering Women in Business

    Date: 4 June 2025
    Location: voco® The Hague
    Start 15:00 – Finish: 18:30
    Tickets: buy your tickets.

    Join the Women Disrupting Tech Community

    One of the important things about changing the funding landscape is access to the right communities. That’s why I’m building The Women Disrupting Tech Community.

    Join to receive updates, including:
    🚀 Early access to new episodes, including a weekly email with moments that inspired me and key takeaways.
    🚀 Exclusive Research about what it takes to get a more inclusive tech ecosystem.
    🚀 Access to exclusive events that we sponsor or co-organize.

    The Magic In Episode 100 🪄

    What stands out from episode 100 is the emotional depth and unexpected moments of connection and insight. Here are three of the moments that stayed with me:

    🧠 When personal experience became their professional mission

    Danielle spoke candidly about struggling with a panic disorder early in her career. Every day, she pushed through panic attacks while working in high-pressure environments. Her story is a powerful reminder that mental health is a DEI issue — and why it can’t be treated as a side topic.

    🌈 When people come out. During their sessions

    Sacha shared that people have come out as queer or bisexual in the middle of their DEI workshops. Not because they were asked. But because they felt safe enough to do so. That’s not policy. That’s real culture change.

    🤝 Everyone can be an ally, and should be

    Allyship isn’t reserved for the powerful. Or just for those affected.

    It belongs to all of us. So, don’t wait for underrepresented people to speak up. Use your privilege, whatever it looks like, to open doors, challenge bias, and amplify others. No permission needed.

    As Sacha puts it towards the end of the episode: “We love to call out the ally in everyone, because everybody can be an ally for other underrepresented people.”

    🎧 Listen to Episode 100 of Women Disrupting Tech on Spotify, Apple, or YouTube. You’ll come away with more than strategy. You’ll come away inspired!

    Oh, and don’t forget to share what you believe is the toughest part about DEI in the poll below.

    Zero-Cost Ways to Support Women Disrupting Tech

    Want to help make inclusion in tech the new normal by 2032? Here’s how:

    1. Follow the podcast on your favorite podcast platform. Better yet, leave a rating or review from one up to five stars on Spotify or Apple. You’ll help other people discover the podcast and help me improve.
    2. Share the podcast with friends, family, and co-workers. This way, you give the women disrupting tech the platform they need to make it happen. Use the buttons below to share.

    Rating: 1 out of 5.

    Three Practical Takeaways

    If you’re serious about building an inclusive company, this episode is a masterclass.

    Danielle Jiskoot and Sacha Martina speak with both clarity and passion about why true inclusion in business matters and how to actually get there. Here are three tips every team that wants to up their DEI game should hear:

    🗺️ DEI needs a roadmap, not random actions

    Use a phased approach. The five stages of DEI maturity (awareness, intentionality, integration, sustainability, and influence) help companies avoid one-off workshops and instead build real cultural change.

    📢 Communicate what you’re already doing

    Many companies take inclusive steps (like giving flexible days off for Iftar or Coming Out Day) but don’t explain them clearly to their teams. That limits the impact. Communication around DEI isn’t a nice-to-have. It’s a strategic tool.

    😇 Don’t wait for perfection. Just start and be honest

    Trial and error is better than waiting for the “perfect” plan. Tell your team, “We’re figuring this out, and we want to include you.” Transparency builds trust and momentum.

    🎧 Hear the full story on Apple Podcasts.

    Or click the image below to listen on YouTube. And drop a comment with your biggest insight. I read every one.

    Picture of Sacha Martina with a quote from episode 100 of Women Disrupting Tech which features an interview with her and her co-founder Danielle Jiskoot.

    About Sacha Martina

    Sacha Martina is a speaker, strategist, and co-founder of House of Inclusion. Known for her bold, pragmatic approach to DEI, she brings years of commercial experience and a mission-driven mindset to every conversation.

    As a woman of color and a lifelong advocate for equity, Sacha is passionate about helping companies move beyond awareness and into real action.

    You can connect with Sacha on LinkedIn.

    About Danielle Jiskoot

    Danielle Jiskoot is a political scientist, public speaker, and co-founder of House of Inclusion. Her personal experience with mental health challenges in the workplace shaped her commitment to inclusion from the inside out.

    Danielle combines sharp insights with lived experience to help organizations build cultures where people don’t just stay; they thrive.

    You can connect with Danielle on LinkedIn.

    About House of Inclusion

    House of Inclusion is a modern DEI consultancy founded by Sacha Martina and Danielle Jiskoot. Built on the belief that inclusion should be as normal as having an HR or marketing department, House of Inclusion works with organizations to embed DEI into their culture, strategy, and day-to-day operations. From keynotes to policy writing to culture sprints, their work is pragmatic, human, and designed to create lasting change.

    Follow them on LinkedIn and check out their upcoming Culture Code event on the website.

    Share what’s on your mind!

    What’s the biggest challenge your company faces when it comes to DEI?
    a) Moving beyond symbolic actions
    b) Keeping momentum over time
    c) Communicating effectively

    Let me know what you think in the comments.

    And if you would like to suggest a guest or a theme for the podcast, please let me know via email or send a DM on LinkedIn

    Next week on Women Disrupting Tech

    Another week, another episode. Even after episode 100.

    Fortunately, #101 is a perfectly suitable number when you’ll get a Cultural Intelligence masterclass from the one and only Gwen Kolader.

    Here’s a clip from the Cultural Intelligence 101 episode on why Cultural Intelligence is so important:

    Until then, let’s celebrate the companies bold enough to lead the way. And don’t forget to Keep Being Awesome!

  • How The Angel Initiative Is Closing the Gender Funding Gap with Laurie Lancee | Show notes for episode 99 of Women Disrupting Tech

    How The Angel Initiative Is Closing the Gender Funding Gap with Laurie Lancee | Show notes for episode 99 of Women Disrupting Tech

    Most investors say they want to close the gender funding gap.

    But if you don’t fund female-led startups, how can you really claim to back the future?

    In episode 99 of Women Disrupting Tech, Laurie Lancee, managing director of the Angel Initiative, shares how she’s building a movement of female angel investors so that more women founders get funded, supported, and seen.

    Key Takeaways from episode 99

    Here’s what you’ll learn by listening:
    🔍 How even the CEO can be overlooked when she’s a woman
    📊 Why lowering investment thresholds opens doors for first-time female angels
    💡 What Laurie learned when shifting from cautious planner to bold founder.

    Ready to hear what real disruption sounds like? Listen now on Spotify, Apple, YouTube, or Amazon. Or hit the play button below👇.

    How The Angel Initiative Is Closing the Gender Funding Gap with Laurie Lancee | Ep. 99 Women Disrupting Tech

    Events for Women Disrupting Tech

    Below are some events worth visiting in the coming months. You’ll find a full overview of all events, including links to buy tickets, on the events page.

    Female Venture’s Founders Table: Empowering Women in Business

    Date: 4 June 2025
    Location: voco® The Hague
    Start 15:00 – Finish: 18:30
    Tickets: buy your tickets (sold out)

    FemTech Unite!

    Date: 14 May 2025
    Location: Equals, Amsterdam
    Time: 15:30 – 19:00
    Tickets: On Luma

    The Angel Initiative Pitch Event

    Date: 15 May 2025
    Location: VU StartHub
    Time: 14:30 – 17:00
    More info and tickets: on the website

    Diverse Leaders in Tech Events

    Date: 28 May 2025
    Location: B. Amsterdam
    Start: 17:00 – 19:30
    More info and tickets: on the website

    The Culture Code

    Date: 3 June 2025
    Location: Club ACE, Amsterdam
    Time: 12:00 – 19:30 hours
    Tickets: On the Culture Code Website

    1. Key Takeaways from episode 99
    2. Events for Women Disrupting Tech
      1. Female Venture’s Founders Table: Empowering Women in Business
      2. FemTech Unite!
      3. The Angel Initiative Pitch Event
      4. Diverse Leaders in Tech Events
      5. The Culture Code
    3. Join the Women Disrupting Tech Community
    4. The Magic In Episode 99 🪄
      1. She Turns Frustration Into Fuel
      2. She Builds a New Way In
      3. She’s Designing a Future That Doesn’t Need Her
    5. Zero-Cost Ways to Support Women Disrupting Tech
    6. Three Practical Takeaways
      1. Make Investing More Accessible
      2. Being An Angel Is Not Only About Money
      3. Redefine What a “Good” Founder Looks Like
    7. About Laurie Lancee
    8. About The Angel Initiative
    9. Share what’s on your mind!
    10. Next week on Women Disrupting Tech

    Join the Women Disrupting Tech Community

    One of the important things about changing the funding landscape is access to the right communities. That’s why I’m building The Women Disrupting Tech Community.

    Join to receive updates, including:
    🚀 Early access to new episodes, including a weekly email with moments that inspired me and key takeaways.
    🚀 Exclusive Research about what it takes to get a more inclusive tech ecosystem.
    🚀 Access to exclusive events that we sponsor or co-organize.

    The Magic In Episode 99 🪄

    The magic in this episode is in the way Laurie’s work echoes the mission behind Women Disrupting Tech: to make inclusion in tech the new normal by 2032. And, like me, she wants to build a solution that does not depend on her.

    Here are three highlights of our conversation:

    She Turns Frustration Into Fuel

    When investors overlooked her as a CEO and sent invitations to her male team member instead, Laurie didn’t just shake her head. She took action. That experience became the spark for her work with The Angel Initiative. It’s a powerful reminder that the moments that challenge us most often lead to our most important work.

    She Builds a New Way In

    Startup investing is often associated with big checks from rich white men. Laurie is unlocking opportunities for women who’ve never seen themselves as part of the world. She believes access should not be tied to wealth alone, but to willingness, purpose, and community. That’s inclusion in action.

    She’s Designing a Future That Doesn’t Need Her

    Laurie’s goal is to make the gender funding gap invisible. She imagines a future where female-only initiatives are no longer needed because equity is finally embedded in the system. That vision resonates deeply with my own mission for this podcast. We both want to build something that becomes unnecessary one day because the world has caught up.

    When women invest in women, they don’t just move money. They build momentum.

    🎧 Listen to episode 99 of Women Disrupting Tech on Spotify. And share what you believe is holding back funding in the poll below.

    Zero-Cost Ways to Support Women Disrupting Tech

    Want to help make inclusion in tech the new normal by 2032? Here’s how:

    1. Follow the podcast on your favorite podcast platform. Better yet, leave a rating or review from one up to five stars on Spotify or Apple. You’ll help other people discover the podcast and help me improve.
    2. Share the podcast with friends, family, and co-workers. This way, you give the women disrupting tech the platform they need to make it happen. Use the buttons below to share.

    Rating: 1 out of 5.

    Three Practical Takeaways

    In this episode of Women Disrupting Tech, Laurie shares how she’s building a more inclusive investment landscape. Here are three practical takeaways from our conversation:

    Make Investing More Accessible

    To allow women to participate, The Angel Initiative has a minimum ticket size of just €2.5K and a target of 20K over five years. Practical training and peer support help new investors build confidence and clarity. This opens the door to women who may never have seen themselves as angels before.

    Being An Angel Is Not Only About Money

    The initiative encourages every angel to develop an investment thesis. Not just about sectors and amounts, but also about the added value they bring. Angels are seen as partners, not just funders. They offer their network, knowledge, and experience to help startups grow.

    Redefine What a “Good” Founder Looks Like

    The startup world often rewards loud pitches and big projections. Laurie brings a different lens: one that values substance over style and sees the importance of creating room for the “not-so-usual suspects” to get funded. That includes founders in impact, femtech, and consumer sectors—areas often overlooked by traditional investors.

    And if there’s one thing Laurie wants investors to remember, it’s this:
    “With every question that you ask, think for yourself: is this also a question that I would ask a male founder?”

    🎧 Hear the full story on Apple Podcasts.

    Or click the image below to listen on YouTube. And don’t forget to share your thoughts about the episode in the comments.

    Picture of The Angel Initiative Managing Director Laurie Lancee with a quote from episode 99 of Women Disrupting Tech, which features an interview with her.

    About Laurie Lancee

    Laurie Lancee is the managing director of The Angel Initiative, a foundation on a mission to close the gender funding gap by increasing the number of female angel investors and funding more female-led startups.

    Drawing from her own experience as a founder who faced unexpected bias during fundraising, Laurie now leads efforts to make angel investing more accessible, with low entry thresholds and hands-on support.

    When you’re a female founder or investor, make sure you connect with Laurie on LinkedIn.

    About The Angel Initiative

    The Angel Initiative wants to close the gender funding gap by making investing in female-led startups more accessible.

    Through community, education, and strategic matchmaking, the Angel Initiative helps reshape the early-stage investment landscape, making it more diverse, more inclusive, and ultimately, more effective.

    Their goal is to activate at least 100 female angels and fund 25 startups in 2025, focusing on companies where at least 25% of the cap table is owned by women.

    Learn more about The Angel Initiative on its website and by following its page on LinkedIn. And you’ll find the pitching event we discussed in the episode in the list of events above.

    Share what’s on your mind!

    What’s the biggest barrier to funding female-led startups?
    a) Lack of female investors
    b) Unconscious investor bias
    c) Male-dominated networks

    Let me know what you think in the comments.

    And if you would like to suggest a guest or a theme for the podcast, please let me know via email or send a DM on LinkedIn

    Next week on Women Disrupting Tech

    Next week, it is time for episode 100. Two true diversity champions will be my guests to educate us on how you can become one too.

    Audio clip from episode 100 of Women Disrupting. Click play to listen.

    After that, it is time for a new season of Women Disrupting Tech. Subscribe to my Substack to discover who my guests will be.

    Until we meet again in the next episode, keep being awesome!

  • Three Essential Tips for Female Founders to Fundraise Effectively

    Three Essential Tips for Female Founders to Fundraise Effectively

    It takes more than a great idea to raise money. Especially if you’re a female founder.

    You already know the numbers. What you need now is a strategy that works for you.

    On Women Disrupting Tech, I’ve heard stories from founders and investors who’ve been in the arena. And three things keep coming up when we talk about getting VCs to believe in your vision.

    AI Generated image of a group of confident female founders ready to pitch to investors.

    These are not tricks. They are mindset shifts. And they work.


    1. Relationships Matter More Than Pitches

    Treat fundraising like dating. It’s not just about the money. It’s about the match.

    Jolanda Kooi built a system to keep investors updated long before she needed their money. Stacey Engle and Michelle Ter Laak both recommend showing up to events and reaching out on LinkedIn.

    Sergio Panday suggests hosting intimate dinners or private events. Why? Because real relationships spark from human moments, not pitch decks.

    2. Do Your Homework on VCs

    You don’t just want any investor. You want the right one. For you.

    So, don’t waste time convincing the wrong people.

    Jolanda Kooi keeps track of investor focus, stage, and fund status so she can reach out with the right message at the right moment.

    Sara Okhuijsen and Nima Salami add something powerful: match with people who see the world as you do. Not just in business, but in values as well.

    They also ask other founders how they feel before they meet with their investors. If they dread the meetings, maybe it’s not a good fit.

    This is where power comes from: alignment. And it starts with doing your homework.

    3. Show Real Progress, Not Just Potential

    “Ideas are cheap, execution is hard,” said Guy Kawasaki once.

    More importantly, execution builds trust.

    That doesn’t mean you need to have it all figured out. But you do need to show progress.

    Because investors aren’t just betting on your product. They’re betting on your momentum.

    Natasha Syed says pre-seed investors now expect early revenue. Esther Bisschop and Dieuwertje Drexhage showed that having a mixed or diverse team can boost credibility.

    Michelle Ter Laak looks for founders who bring data that proves the problem is real.

    And when your team reflects different perspectives, it sends a message: we are ready to build for everyone.


    TDLRL: This isn’t about playing the game better

    Build real relationships. Know your audience. Show them results.

    It won’t guarantee you funding. But it will help investors take you seriously—and see the full value you bring.


    Join the Women Disrupting Tech Community

    Interested in hearing more about Women Disrupting Tech? Join the Women Disrupting Tech Community on Substack for more about the podcast.

    Join to receive updates, including:
    🚀 Early access to new episodes, including a weekly email with moments that inspired me and key takeaways.
    🚀 Exclusive Research about what it takes to get a more inclusive tech ecosystem.
    🚀 Access to exclusive events that we sponsor or co-organize.

  • Making Health Data Work for Everyone with Sara Okhuijsen and Nima Salami | Show notes for episode 98 of Women Disrupting Tech

    Making Health Data Work for Everyone with Sara Okhuijsen and Nima Salami | Show notes for episode 98 of Women Disrupting Tech

    What if accessing your own health data was as easy as logging into Spotify?

    And what if that data could help you find better treatment options, faster?

    In episode 98 of Women Disrupting Tech, Sara Okhuijsen and Nima Salami share how they’re building OASYS NOW, a platform that makes personalized medicine more inclusive, secure, and accessible.

    Key Takeaways from episode 98

    Here’s what you’ll learn by listening:
    🌱 Health data is the last frontier of personal data
    Our health data is often the least accessible to the people it matters most to: patients themselves.
    🤖 DNA data is biased — and that’s a systemic health risk
    Over 95% of existing DNA data is from Western populations, making personalized medicine dangerously one-sided.
    🤝 Scaling the solution starts with values, not just markets
    Their plan to expand globally includes underserved regions like Iran and Africa, not just Western markets.

    Listen now on Spotify, Apple, YouTube, or Amazon. Or hit the play button below👇.

    Making Health Data Work for Everyone with Sara Okhuijsen and Nima Salami | Ep 98 Women Disrupting Tech

    Events for Women Disrupting Tech

    The event season has started, so allow me to highlight some inclusive events that are worth visiting.

    Female Venture’s Founders Table: Empowering Women in Business – 4 June 2024 at VOCO Hotel The Hague

    Start 15:00 – Finish: 18:30

    The Women Founders Table aims to empower and connect women entrepreneurs by providing a platform for meaningful conversations, mentorship, and shared experiences.

    At this event, organized by Female Ventures Delft / The Hague in cooperation with #WiTNL- Women in Tech NL and yours truly, you’ll hear from three accomplished female founders how to start and scale a business, while balancing priorities at home and at work.

    Did I mention that you can stay for dinner? voco® The Hague offers participants the possibility to network and connect over a delicious 3-course dinner following the event at €35 per person.

    You can buy your tickets to the event on Eventbrite.

    Diverse Leaders in Tech Events

    If you like being in the know about what is happening in the DEI space, Diverse Leaders in Tech is the place to be.

    Every last Thursday of the month, they have monthly in-person meetups for tech people, HR leaders, and supporters of diversity to exchange insights, tackle challenges, and take action. It’s a vibrant, safe space where diversity is celebrated.

    You can find their events on the website. Joining your first event is free.

    1. Key Takeaways from episode 98
    2. Events for Women Disrupting Tech
      1. Female Venture’s Founders Table: Empowering Women in Business – 4 June 2024 at VOCO Hotel The Hague
      2. Diverse Leaders in Tech Events
    3. Join the Women Disrupting Tech Community
    4. The Magic In Episode 98 🪄
      1. A gala dress and a conversation that sparked something big
      2. The platform that empowers people with chronic illness
      3. The technology that caught the eye of Google and NVIDIA
    5. Zero-Cost Ways to Support Women Disrupting Tech
    6. Four Practical Takeaways
      1. Start with value before privacy
      2. Data bias is not just unfair. It’s bad product design
      3. Fundraising is emotional work
      4. Belief creates leadership
    7. About Sara Okhuijsen
    8. About Nima Salami
    9. About OASYS NOW
    10. Share what’s on your mind!
    11. Next week on Women Disrupting Tech

    Join the Women Disrupting Tech Community

    One of the important things about changing the funding landscape is access to the right communities. That’s why I’m building The Women Disrupting Tech Community.

    Join to receive updates, including:
    🚀 Early access to new episodes, including a weekly email with moments that inspired me and key takeaways.
    🚀 Exclusive Research about what it takes to get a more inclusive tech ecosystem.
    🚀 Access to exclusive events that we sponsor or co-organize.

    The Magic In Episode 98 🪄

    In this episode, I spoke with Sara Okhuijsen and Nima Salami, co-founders of OASYS NOW. Their mission is to make personalized medicine more accessible to everyone. What stood out to me is how they combine deep tech with deep purpose. Here are three pieces of magic from our conversation:

    A gala dress and a conversation that sparked something big

    They first met at a student board gala. Nima saw Sara in a glittery dress and walked over. They ended up talking all night about how to improve education. No pitch. No agenda. Just connection. Two years later, Nima spotted a post from Sara on LinkedIn and reached out. That moment led to OASYS NOW.

    The platform that empowers people with chronic illness

    OASYS NOW is designed with patients in mind, especially those living with chronic or rare conditions. These are people who often feel left behind by traditional healthcare systems. Many of them are women. The platform helps them access their health data, match to clinical trials, and connect with others in similar situations. This kind of inclusion is baked into the design, not added later.

    The technology that caught the eye of Google and NVIDIA

    Their platform is built on encrypted computing. It offers strong privacy without requiring trust. The tech is so forward-looking that both Google and NVIDIA reached out to learn more. That kind of validation shows what happens when mission and technical excellence go hand in hand.

    🎧 Want to hear how a gala night turned into a global mission for healthcare equity?

    Listen to episode 98 of Women Disrupting Tech on Spotify.

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    Four Practical Takeaways

    In this episode of Women Disrupting Tech, Sara Okhuijsen and Nima Salami show what it looks like when technology meets real-life problems. These are not just startup lessons. They are principles for building with purpose.

    Here are a few takeaways that stayed with me:

    Start with value before privacy

    They learned not to lead with the technology. First show how the product helps people. Then explain how privacy is protected. That shift made all the difference in how their message landed.

    Data bias is not just unfair. It’s bad product design

    Ninety-five percent of DNA data comes from Western populations. That means medicine based on that data might not work for most of the world. Their insight is clear. Diversity is not a bonus. It is a requirement.

    Fundraising is emotional work

    Nima pitched their story over 200 times before winning Slush. He also admitted to crying after some tough rejections. Behind every “no” was another learning. Behind their “yes” was years of practice and clarity.

    Belief creates leadership

    Sara did not start out as CTO. She doubted she was technical enough. But her team encouraged her to step up. They believed in her before she did. That kind of culture is how you build not just products, but people.

    🎧 Hear the full story on Apple Podcasts.

    Or click the image with the quote to watch the episode on YouTube. And don’t forget to share your thoughts about making health data accessible in the comments.

    This is a picture of OASYS NOW founders Sara Okhuijsen and Nima Salami  with a quote from episode 98 of Women Disrupting Tech titled "Making Health Data Work for Everyone."

    About Sara Okhuijsen

    Sara Okhuijsen is the co-founder and CTO of OASYS NOW and listed in the 2025 Forbes 30 under 30. With a background in DNA data and nanobiology, she’s passionate about building ethical infrastructure that makes personalized medicine more inclusive. Sara brings deep technical knowledge and a strong mission focus to her work, leading a team that puts patients first and privacy at the core. She believes that when technology is shaped by diverse teams, the outcomes are better for everyone. You can connect with Sara on LinkedIn.

    About Nima Salami

    Nima Salami is the co-founder and CEO of OASYS NOW. After seeing his mother struggle to access medical care across borders, he set out to fix what he saw as a fundamental data problem. With a background in AI and cybersecurity, Nima combines technical expertise with a global perspective. As a refugee founder, he brings both resilience and vision to the company’s mission of making personalized medicine accessible to people everywhere. You can connect with Nima on LinkedIn.

    About OASYS NOW

    OASYS NOW is a health tech company on a mission to make personalized medicine accessible to everyone. Founded by Sara Okhuijsen and Nima Salami, the platform empowers patients to securely access, manage, and share their health data to discover treatment options, including clinical trials.

    Built on cutting-edge encrypted computing, OASYS NOW prioritizes privacy and patient control. By addressing the lack of diversity in DNA data and solving the clinical trial recruitment gap, the company is redesigning healthcare from the ground up with equity, data security, and user agency at its core.

    You can support OASYS NOW by following the journey on LinkedIn, Instagram and YouTube, and learn more on the website. You can find Nima’s winning pitch at Slush 100 2024 in Helsinki on YouTube.

    Share what’s on your mind!

    What does fair access to healthcare look like in the age of data?
    a) Patients own their data
    b) Trials include more people
    c) Data reflects everyone
    d) Privacy is built in

    Let me know what you think in the comments.

    And if you would like to suggest a guest or a theme for the podcast, please let me know via email or send a DM on LinkedIn

    Next week on Women Disrupting Tech

    In episode 99, Laurie Lancee will be my guest to share how The Angel Initiative is helping female founders to close the gender funding gap. You can listen to a short clip of the episode below.

    After that, it is time for episode 100. Subscribe to my Substack to discover who my guest (or perhaps guests) will be.

    Until we meet again in the next episode, keep being awesome!