In this episode, we meet Kasia Pokrop. She uses technology to support women during the three Ms of Women’s Health: Menstruation, Motherhood, and Menopause. She shares how giving birth naturally inspired her to build Mamamoon.
During our 1-hour conversation, Kasia shares her inspiring journey from working at Philips Digital Health to founding Mamamoon, and highlights the importance of:
🤰🏼 Empowering pregnant women by discussing ALL birthing options.
🙋🏻♂️ Empowering partners to take an active role in supporting new mothers and preserving their energy.
🙋🏻♀️ Empowering yourself by not feeling guilty about prioritizing self-care.
To listen, click play below or find episode 66 of Women Disrupting Tech on your favorite podcast platform.
Building Mamamoon to Support the 3 Ms of Women's Health and Well-Being with Kasia Pokrop | Ep. 66 – Women Disrupting Tech
What we cover on this blogpost
- What we cover on this blogpost
- The Magic You Can Expect in this Episode 🪄
- Free ways to support the Women Disrupting Tech
- What makes this episode magical🌟?
- About Kasia Pokrop
- About Mamamoon
- Studies about pregnancy
- Let me know what you think!
- What’s coming up?
The Magic You Can Expect in this Episode 🪄
95-98% of pregnancies are happy and healthy. Yet, in some countries, like Poland, giving birth is still often treated as a medical procedure. As a result, many women deliver via C-section.
After experiencing a natural birth in the Netherlands, Kasia Pokrop wanted to help other women explore this possibility too. This is where her journey as a female founder started.
Some highlights from our conversation:
💡 Her own journey from giving birth naturally to becoming a role model for her children and entrepreneurs alike.
💡 The need for education on becoming a mother, a life-changing event for which there is no school (yet).
💡How she takes Mamamoon to the next level by supporting women on Menstruation and Menopause.
And she shares her experience as part of the 2024 cohort of the Dutch New Narrative Lab.
When you’re ready to learn how Kasia is building an ecosystem to support women at every stage of their lives, tune into the episode on Spotify, Apple, or YouTube.
PS. Don’t forget to let me know your thoughts about the episode in the comments.
Free ways to support the Women Disrupting Tech
When you’re ready to support my guests in making this podcast obsolete by the end of 2032, help out by doing these two things:
- Use the share button to share the podcast with friends, family, and co-workers. This way, you give the women disrupting tech the platform they need to make it happen. Use the buttons below to share.
- Rate the podcast on your favorite podcast platform. Better yet, leave a review. You can use a rating of one to five stars. This will help other people discover the podcast. And if you leave a review, it will help me improve.
What makes this episode magical🌟?
You’ve probably heard experts say that startup founders need to solve a problem that they’ve experienced themselves in order to succeed. And Kasia is a great example of this. She experienced giving birth the natural way and decided that this was something so beautiful that she wanted every woman to have the ability to experience it.
Kasia knows her stuff inside and out, and she shares valuable tips for parenting and entrepreneurship throughout the episode. Here are a few takeaways:
🥘 Instead of bringing toys, bring food for new parents when visiting them.
👼🏼 Giving your child half an hour of undivided attention per day will help you stay connected.
💼 Manage expectations at work about coming back to the office and talk with your colleagues about a Plan B.
And you don’t have to be a startup lover to appreciate that users can earn and use unicorn points in the Mamamoon app. After all, all mothers are unicorns after giving birth.

“There’s no school on becoming a parent, whereas it’s a pretty important job.”
Kasia Pokrop, co-founder Mamamoon
About Kasia Pokrop
Kasia Pokrop worked for Philips for 12 years before founding Mamamoon. She holds a Master’s Degree in Management and Marketing from Warsaw School of Economics. She has gained a background in behavior change, hypnobirthing, and coaching. Plus, she’s a self-proclaimed Yoga Fanatic. You can connect with her on LinkedIn.
About Mamamoon
The Mamamoon app is transforming the journey from conception to postpartum. Proudly backed by a team of 40+ experts, Mamamoon is dedicated to minimizing postpartum depression and birth trauma, making the early stages of parenthood smoother. You can follow their journey via Instagram, LinkedIn and their website. And don’t forget to check out the Mamamoon Podcast.
The Mamamoon app, known as ‘Duolingo for birth preparation,’ provides expert support to parents during pregnancy and postpartum. Just like Duolingo makes language learning fun and accessible, Mamamoon uses a similar approach to make birth preparation and postpartum recovery engaging and informative. It is available in the EU via the Google Play Store and the Apple App Store.
Studies about pregnancy
In the episode, Kasia mentions some studies. To give you the opportunity to educate yourself, we invite you to check out these links:
Insufficient sleep and increased risk of postpartum depression
Up to 20% postpartum depression
45% birth trauma
43% of highly educated women leaving work after becoming mothers
Let me know what you think!
Please let me know your thoughts about this episode of Women Disrupting Tech in the comments.
Feel free to share tips and tricks that you have on ensuring that your baby doesn’t develop a food allergy as well.
And if you would like to suggest a guest that I absolutely must have on the podcast, send me an email or a DM on LinkedIn.
What’s coming up?
Next week on Women Disrupting Tech, Mitra Gilasgar will be my guest. We will discuss how she inspires the next generation of women in tech as a role model.
After that, I’ll share an extraordinary episode that I recorded with Lieke Beelen. She recently decided to put her startup Visual Contracts on hold, and we’ll dive into what that did with her.
So stay tuned for more inspiring women disrupting tech and their male allies in season three of Women Disrupting Tech!

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