The Incredible Funding Journey of the Female Solo Founder Building an App Empire with Veerle Witte | Show Notes on Episode 53 of Women Disrupting Tech

Picture of Veerle Witte, CEO and Founder of Travel Diaries. She is the guest on episode 53 of Women Disrupting Tech. Click the image to listen or search for "Women Disrupting Tech" in your favorite podcast app.

Can a female solo founder build and fund an app empire?

In the 53rd episode of the podcast “Women Disrupting Tech”, Veerle Witte, a solo female founder who is building a B2C journal app empire, shares her journey and insights on how to secure funding.

To listen, hit the play button below or search for “Women Disrupting Tech” in your podcast app.


The Incredible Funding Journey of a Female Solo Founder Building an App Empire with Veerle Witte | Ep. 53 Women Disrupting Tech


The Magic You Can Expect in this Episode 🪄

Excited about building your startup but unsure how to secure funding as a solo female founder? Dive into Episode 53 of Women Disrupting Tech for a dose of inspiration and invaluable insights!

Veerle Witte shares her inspiring journey as the founder of Journal Lab. She discusses the challenges she faced as a female solo founder and how she overcame them. She also shares her journey from writing her first business plan for Travel Diaries to expanding into new branches of journalling apps.

By listening, you’ll learn:
💡 how she found a business model that works for her B2C business,
💶 how she managed to secure funding as a female solo founder, and 
🚀 how she works with a diverse and distributed team to build an app empire to document life’s adventures. 

Plus, she highlights the role of education in creating a more equal world.  

So, when you’re ready to listen to the incredible funding journey of a female solo founder building an app empire, find the link to the episode on Spotify below or search for “Women Disrupting Tech” in your favorite podcast app.🎧✨

AI-generated picture of a woman sitting behind a laptop with pictures from her travel and screens of the apps she is building.
AI-generated picture of a female solo founder building a journal app empire.

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About Veerle, Travel Diaries, and Baby Diaries

Veerle Witte is the founder and CEO of Journal Lab. As a travel journalist for National Geographic Traveler, she created Travel Diaries in 2014 because she struggled to document her own journeys and discovered that existing apps did not work for her. 

She recently raised €1.2M in new funding, bringing the total amount she raised with Journal Lab to €1.5m. The best way to connect with Veerle is via LinkedIn.

In addition to Travel Diaries, there is also a Baby Diaries app, and she is soon expanding her offering of journal labels with a general journal app and a cookbook. 

Both apps are available in the Google Play Store and Apple App Store via the links on the websites. 

This is a picture of Veerle Witte, CEO and Founder of Travel Diaries. She is the guest on episode 53 of Women Disrupting Tech. Click the image to listen or search for "Women Disrupting Tech" in your favorite podcast app.

What makes this episode magical🌟?

You probably know that many solo founders have a hard time finding an investor. Well, this episode is here to inspire you with a different perspective. 

First, Veerle did Travel Diaries as a side project while continuing to travel for quite a long time. Yet, she managed to raise funding as a solo founder.

Second, she had a co-founder twice, and both times, it did not work for her. So, she decided that, for the time being, not having a co-founder is OK. And it didn’t prevent her from raising funding the second time.

This goes to show that by meeting supportive investors with a convincing story, you can achieve your goals as a solo founder, no matter how tough the journey may seem. 


What’s coming up?

In episode 54, we return to the theme of inclusive finance with Kimberly Ofori.

After that, we’ll find out how you can game your way into tech with Lizzy Wilmer.

So stay tuned for more amazing women disrupting tech and their male allies in season three of Women Disrupting Tech! And if you want to be the first to know what is coming… use the button below.


What do you think?

When you’ve finished listening to this episode of Women Disrupting Tech, feel free to leave a comment below about your experiences as a solo founder.

And if you would like to suggest a guest that I absolutely must have on the podcast, send me an email or send me a DM on LinkedIn

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